YUNITA MANDAGIE; JANE GRACE POLUAN; INRI JOYHANA RANGIAN. The Influence of Brand Image, Influencer Marketing, and Electronic Word of Mouth on Purchase Intention for Mother of Pearl Beauty Makeup Primer among Generation Z in Tomohon City. Journal of Creative Power and Ambition (JCPA), [S. l.], v. 4, n. 02, p. 3785–3793, 2026. DOI: 10.70610/jcpa.2180. Disponível em: https://edujavare.com/index.php/jcpa/article/view/2180. Acesso em: 25 oct. 2026.